Ring in the New Year (revised)

Let's face it. From all reports, things are not going to be any better for us in the USA during the coming year or years ahead. That is the world's point of view. However, if we are born again believers, we should and must look at it through the eyes of faith from God's perspective. Which is according to His word: If My people who are called by My name will humble themselves, and pray and seek My face, and turn from their wicked ways, then I will hear from heaven, and will forgive their sin and heal their land. (2 Chronicles 7:14 NKJ)  The bible also tells us: But without faith it is impossible to please Him, for he who comes to God must believe that He is, and that He is a rewarder of those who diligently seek Him. (Hebrews 11:5-7 NKJ)

It is amazing to me that in 235 short years we have gone from a free God-fearing nation with principals based on Christian values and the Ten Commandments, to a nation filled with fear, hopelessness, hate, terrorism, anti-Christ principals, paganism, and anything goes mentality.

I believe it is only with a heart of true commitment  in all areas of our Christian walk, that will bring God’s blessings. I'm sure most of you reading this will agree we do need to humble ourselves and seek His face through prayer and heightened  standards of living---our wonderful America, that God so generously blessed for many years, now lies near destruction because we have failed to turn from complacency, doubt, and rebellion. It's time we stop quoting the scripture 2 Chronicles 7:14 every year and start being doers of the word. Our great land  needs healing.

That healing depends not only on raising our standards of living, but on our returning to the basics of God’s word. Those include the sanctity of marriage between a man and woman, the restoration of family values, the sanctity of life, along with FAITH, TRUTH,  and  INTEGRITY in all our ways. We need to live Job 3:5-6.

My prayer for 2012 is that God will pour out His blessing on all spiritual leadership, whether it be pastors, associate pastors, youth pastors and leaders, missionaries, teachers, or those in ministries of help. I pray for a fresh anointing that will embolden all Christians to work for the common good of the gospel to bring hope and life to those who do not know Jesus.

May God grant you  a wonderful and prosperous New Year in every way. And may God also bless America and Israel with peace and protection.

Don't Pass that Book Around! Recommend it!

I have a pet peeve or two . . . Let me explain. If you want to help an author succeed . . . especially if you are a friend or family member and you were given a free copy. Please don't pass your copy around. If you enjoy a book, recommend it. That is the highest complement you can pay an author.

I do suggest one exception. I have nothing against sharing with those who can not afford a copy for whatever reason and they can be helpful in building a fan base as well. Purchasing a copy for them would be a nice option too. It would be a kindness to them and an enjoyment they might not otherwise experience. But the other side of the corn is that sharing books cuts into authors' royalties. Most of us are far from being "rich and famous" from book sales. Large or even moderate advances are not available to all authors. Especially first time authors. Yet the joy of being published has its moments via emotional rewards.

Here I will confess, I never gave thoughts to sharing books in regards to authors' returns during my days of avid reading as a youth and young adult raising family, etc. However, I did not easily part with my books. It was difficult for me to finally clear the nooks and crannies of all but my most cherished and favorite collection. The one time I did loan out one of my very favorites after a promise that it would be returned, I have regretted for more than 20 years. I never saw it again. Sure I could replace it, but that's not the point. The point is lesson learned. Don't pass around or share a book for more than the reason stated above.

Did I say I have another pet peeve? Well . . .I'm sure you've heard about or may already have one of the new rage E Readers. Just about everyone I've met recently who knows I am an author will inquire about my books, then immediately follow with "are they available for "...........?" And of course I have to reply yes. I still have a few copies of my books on hand for personal promotion and sales, and further answer their questions with the option of having a "signed copy of a paperback."

The E Readers cut deep into book royalties. After initial purchase of the readers, the book downloads for them are priced far lower than the regular retail or "sale" price online. As a consequence, after the take of second and third parties including publishers, the author is left with little.

With the current economy, closures of book stores and the surge of E Readers, it has become necessary for authors to become even more aggressive and innovative in getting signings and sale events scheduled.

I've never deluded myself that it was going to be an easy ride as an author, but I was totally caught off guard by the rapid and dramatic decline of traditional standards in the publishing industry.

While somewhat disappointed, I am still very grateful for the opportunities to use the gift of writing that God so generously bestowed me.

May I suggest that you go shopping, buy a book to support your local starving author! :o)



Occasional is one thing but . . .

I believe I really do owe an explanation for my long absence. Without going into drama detail I will just briefly say that I was challenged with a major attack on my body. After surgery and follow-up treatments I am pleased and thankful to God to be able to say that I'm well and expect to stay that way. I thank all of my friends, family and my publisher's staff who supported me through prayer during my trial. It has been a difficult climb back from the valley.

Needless to say, the whole process distracted me from my works in progress and set me way back with my blogging. BUT, my love of writing is returning and I have purposed in my heart to get started again and to be more diligent in blogging.

My promotion and sales suffered during the time period mentioned. I did two successful book signings shortly after my surgery, but I quickly found out that was too much too soon. However, I am now feeling more up to the challenge of pursuing and preparation for events.

My next blog returns to the subject of writing and my thoughts about two points that are of interest to writers and readers in general.

Strangers and Reader Feedback

As a writer of fiction I can't imagine anything more gratifying than positive feedback from readers or fans. Even more so, feedback from total strangers, those who know nothing about you except your style of writing penned between the pages of your book.

Authors, especially fiction authors are very well aware of how important "attraction" to your novel can be. Book covers for instance, can be an attraction or turn-off. Eye appeal is extremely important for book covers to gain interest to a book in the competitive world of publishing. As to non-fiction, personally I look for the title of a subject I might be interested in, rather than enticement of cover. That’s just my personal way of choosing non-fiction books.

Consider those things along with the all important "grab you" first few paragraphs or pages. I know some readers who never get past the first chapter of perfectly good books, simply because the first few paragraphs do not hold their interest. Also, readers can be turned off and put a book aside if there are too many errors, especially in the area of grammar. So as authors, we should pay rapt attention to grammar details, cooperate fully with, and listen to our editors when they make suggestions or changes. While as humans they can also error occasionally, the majority of the time they will be correct.

As a Christian fiction author, I'm also concerned that my novels carry a message that points the readers to the mercy and grace of God. Having said that, I'll share with you the following:

Shortly after my first novel Weapons of Light was published, I received an email through my web site from a total stranger. She shared with me that my book captivated her from the very beginning and was so grateful that she had read it. She ezplained that she had been on the verge of joining a witches' coven and reading my book changed her mind. I was so humbled by her email. There have been others, and I’m very thankful for them, who have given me positive feedback. But that first powerful reader feedback made the months of wondering if the book was good enough, working through production, and subsequent promotional efforts all worth it.

Tate Publishers' Mark Mingle, who is head of marketing, recently stated in an online blog that promotion and success can sometimes take much more time than we at first may realize. (Paraphrased) So when I get a little discouraged because things aren't moving as fast as I think they should, and I think sales should be better, I will remember Mark's words along with the kind stranger's response. And I will remember that my prayer had been if my novel changed just one life for the good, then it would have all been worth it. With that prayer answered, I am thankful for my success as an author, andI am eagerly looking forward to the release of my next novel later this year.

Having mentioned Mark's name, I want to also commend the rest of his staff for their excellent work, along with all of Tate's staff. Without their help and input to achieve my goal as an author, I would not be writing this commentary.

Another Successful Book Signing Event

Today, I was blessed with yet another successful book signing event for my novel Weapons Of Light. Fifteen out of the twenty books available for sale at Vine and Branches Christian Book Store in Lodi, sold during the three hours that I was there to sign. The bulk of which sold within the first two hours. My first event with this store last year was a complete sell out of the ten books the store ordered, with two back orders. This time the new owner asked me to supply twenty books for consignment at a very generous percentage for me. I had ten on hand, so I only had to order another ten for the event. The store events manager kept the five remaining books, confident that those also would sell. Plus, she was agreeable to my suggestion, as the new owner had been when I went in to meet him, that the store be the first event host for my next novel due out later this year. So, connections made with my current novel are working toward the success of novel number two.

Earlier during the week, I was at my local bank conducting business and the manager asked if I was retired, I told him that I was technically retired, but that I was a working author. He was immediately interested and asked what I wrote, I told him my genre, then he said that he would like to purchase a book for his wife. I told him that I had a copy in my car; he said "great, I'll take it!" Now I ask you, how easy was that?

For reasons that I won't go into, it's not always easy for me to get out and about to promote myself, so the help that I receive from my Tate marketing rep, Traci, is very valuable. Together we have co-ordinated my events. I'm not a top selling author at Tate, but I'm certainly consistent with successful book signing events, and I have gotten wonderful "stranger" feed back from my readers. So with humility, I consider myself a successful published author, thanks to Tate publishers and their wonderful staff. The couple of reviews posted on B&N and Amazon, have been favorable too.

Again, I am so thankful to God for His gift and inspiration to write, and to Tate for helping to make my little star shine brighter.

Review of "The Shack"

In between working on my latest novel and waiting for April to start working with my editor and entering production of my second novel with Tate Publishers, I have been reading. I just last night, finished reading "The Shack" by William P. Young.

I gave “The Shack” a 4 star rating because of originality and the fact that it held my interest, AFTER the foreword. My concern is that due to the style of writing it would be easy for some to forget that it is a work of fiction, and should be read as such. I have no doubt that supernatural encounters, dreams, and experiences do happen with God, because I personally believe with God all things are possible. However, usually those experiences line-up with the biblical depiction of how God does things.

I think it is great that the author stresses the need to depart from the religious ideologies and the impossible task of trying to live by the old testament laws. But instead, depend on the Grace of God--after all that is why Jesus came, to free us from religious bondage and the need to feel we must be perfect to please God. However, the author’s fictional way, in my opinion, leans more toward fantasy and new age philosophy, than the basic New Testament Gospel message.

The crust of the story is beautiful and impressive. How to reconcile and improve one's relationship with God, through Jesus and the guidance of the Holy Spirit, after some horrible thing has happened to make one angry with, and untrusting of God, by way of the “why do bad things happen to good people syndrome.” If you enjoy reading well written fiction, then by all means, read “The Shack.” But if you are adamant about how God reveals Himself, according to the Bible, then you may be a bit turned off by the “The Shack.”

When writing reviews, my goal is respect for fellow authors and their craft, along with truth in my opinion as a reader. On a personal level, as a Christian, I cannot endorse "The Shack." Even though it is fiction, as I said, it strays too far from the basic gospel message of the Bible. As a Christian fiction author, I always try to remain true to the message of Jesus as I "hear it" from the Word of God.

Quiet Concentration

Hear that quiet concentration? That’s Ann going over her manuscript one last time before handing it over to Rachael in production to assign to an editor. I love this! This is such an exciting time. One reason being because I have learned so much since my last go ‘round with editing, and have high expectations for the promotion and sales of this novel.

During this New Year, I will be applying all that I have learned since the release of my first novel, Weapons of Light, in May of ‘08, about promotion and sales, to both novels. I can hardly wait for the results. It’s not only the idea of “making money” but the thrill of seeing your hard work and love of the craft succeed.

I truly do love to write, and have started my third novel, a mystery set in the beautiful state of Alaska. Duh? I would be inspired to do Alaska; I suppose since the Lord gave me the gift of writing, he is using it to have me stretch my brain a bit to learn of the great and mysterious weather pattern state. I am very excited about this project, and each day am eager to get to it, to see what I’m going to write.

Honestly, the surprise is genuine. After wondering what my next story line or project was going to be for some time, (If you check my web sight for "works in progress" you will see that I already thought I had the agenda in control.) Ha! The muse had something else in mind. I woke up one morning about a month ago, with the whole story line start to finish The hard part? Filling in the pages between “Chapter One” and “The End.” It’s also the fulfilling and fun part for me, because I truly do not know what I’m going to write next.

I am thrilled and thankful for the gift of writing. Never a dull moment!

Write on!

Creating A Reader Fan Base

For the newly published, a starter guide to begin the journey.

Readers who think you’re a great author are the best, of course. They browse for your books at Barnes and Noble, Borders, your niche bookstore, and recommend you to all their friends, family and neighbors. (Hey, don’t stop there dear fan, how about your colleagues at work.) These types of fans support you through thick and thin, good and bad times just like a faithful husband or wife. High five to all authors who have a fan base as I just described. However, such is not the case with many of us.

The secret to building a fan base varies, and goes in many different directions. The number one factor is building relationships, and this starts during the production of your book. First by building anticipation of the release date, with local media, reviews, and even setting speaking events at your church, local clubs, whatever avenue may be open to you, to discuss how you became a writer and the road to publication. I have found that the reading audience is very interested in how an author got started in their career. All of this requires thought and a real desire to succeed—plus hard work. Good things rarely come easy. Tate authors have an advantage to building a fan base, because they have the full co-operation of their personal marketing representative. These valuable people are ready to make contacts, and assist you in any way available to them.

Things to consider when building a reader fan base. Will it be a short fling, or a long-term relationship? Just as we do in personal relationships, we must work to keep our fan base intact by continuing to be interesting and from an author’s perspective, marketable. How do we do that? By delivering a superior product—an interesting, or inspiring piece of literature—one that captivates and holds the interest of our readers, should be number one priority. Word of mouth is a powerful tool, so it’s important to give fans something to talk about, long after they have read the book.

In the publishing world, readers are valued commodities, and we must cherish them. Write with your niche fans in mind; go to your audience, with the purpose to please them, rather than to sell to them. If they like the product, they will buy it.

In the business world, we hear of customer relations, to further the growth of a company. In the publishing world, the same principals apply. We must please our readers (customers) by giving them the products they want, to keep them coming back.

Points to remember: Know your readers—their interests—what is hot in your niche market. Exceed their expectations by writing the best book you can, possibly a best seller.

One More Time

I love to write. Yet, when it comes to blogging, my muse can fail me. However, I'm going to try one more time. This will be my third attempt with google blog. Why, again? Motivation is, well, a strong motivator.

The word occasional in my blog title seemed most appropriate, since I am rarely inspired with subject matter for daily blog entrance. However, I'm sure now, with the new motivation, there will be some need to ccomment more often.

Once upon a time, blogging wasn't that difficult for me. I always had much to say and seemed to be able to find things of interest to blog about and humorous things to comment on, pertaining to my writing or everyday experiences.

I don't know what happened--perhaps my lack of inspiration was due to a recent major change in my lifestyle, or the lack of having a person to be in love with. Who knows? The desire to blog is present, but the topics are lacking. Could it be maybe, that all subjects are covered in the blogging world?

My last attempt at blogging, believe it or not, produced stress. Yes, stress! I felt guilty because I wasn't updating my blog as I see the really interesting (in my opinion) bloggers do, some on a daily basis. Humm . . . not good. Of course not good--because a writer should never compare themselves to other writers, it only leads to disappointment in oneself. Writers should be their own unique selves! And with that uniqueness they will find their audience.

So, having said all that, I'll end this first entry with the promise that occasionally, I will update my blog! Stay tuned.